Personal Savings

Family & Friends

Retained Earnings

B. External Sources:

A. Product Development & Standardization: Quality, packaging, branding (AGMARK, ISI).
B. Market Research & Surveys: Guides on demand (MSME organic soaps).
C. Price Support: Minimum Support Price (MSP) for farmers.
D. Trade Fairs, Exhibitions & Buyer-Seller Meets: Showcases products (India International Trade Fair).
E. Export Assistance: Help entering foreign markets (EPCs, ITPO).
F. Marketing through Cooperatives: Collects, sells products collectively (AMUL, NAFED).
G. Digital & E-commerce Support: Online selling (GeM, Amazon Saheli).

NSIC (National Small Industries Corporation):
- Functions: Organizes trade fairs, helps MSMEs in government tenders (single-point registration scheme).
ITPO (India Trade Promotion Organisation):
- Focus: Promotion of trade (domestic + international).
- Functions: Organizes IITF, buyer-seller meets, helps display products.
Export Promotion Councils (EPCs):
- Industry-specific bodies promoting exports (APEDA, EPCH).
Co-operative Marketing Institutions:
- Help small producers market collectively (AMUL, NAFED).
MSME Ministry (Schemes):
- Schemes: ICS (trade fairs abroad), Marketing Assistance & Technology Upgradation Scheme, Public Procurement Policy.
KVIC (Khadi and Village Industries Commission):
- Promotes khadi, handloom; operates Gramodyog Bhavans, e-marketing portals, exhibitions.
Ge